New Notes - The aroma of now

Discover the most avant-garde perfume extracts in Perfumery Laura, the Temple of the Niche perfumery in Alicante since 1975.

A new olfactory language born in Italy

New Notes it is a perfuming revolution arrival from Italy. A contemporary and transgressor firm that breaks the classic perfume molds to propose a multisensory sensory experience and without gender. Founded by 2022 and backed by the company Matriz Hic Beauty, this Niche house has broken into the universe of luxury with a bold and unconventional view: create the aroma of now, without labels, without borders.

Niche perfumes that redefine modernity

Far from the clichés and the foreseeable structures, New Notes presents a new generation of extraity of Parfum that defies the established codes. In its compositions they coexist the excellence of the noblest natural raw materials with the innovation of high-tech molecules, resulting in subversive, sensual and absolutely unique fragrances.

Vibrant exclusivity in Perfumery Laura

Each creation of New Notes can be found in exclusive in Perfumery Laura, the greatest reference of the luxury perfumery in Alicante since 1975. Thanks to its experience of more than five decades, Perfumery Laura guarantees authenticity, expert accompaniment and excellence when discovering these olfactory jewels.

Perfume as multisensory art

The proposal of New Notes it goes beyond the perfume: it is a complete emotional experience. Each extract is designed to vibrate on the skin, modify with the passage of hours and become an extension of identity. It is an emotional alchemy that appeals to memory, to desire and the more personal aesthetic search.

A gender olfactory manifesto

Faithful to his disruptive character, New Notes it has eliminated gender tags. Your perfumes are universal, free and democratic, designed for anyone looking for something authentic, different and deeply emotional. Perfumes that accompany individual evolution and celebrate the beauty of the unexpected.

Contemporary collections that transcend limits

New Notes presents contemporary mixing collections inspired by contrasts and eclectic combinations. Each fragrance is born from an unpublished crossing of emblematic essences that, when reinterpreted with divergent accents, generate new olfactory routes beyond the conventional.

Collection Hologram: Olphaive Three-dimensional

One of its most iconic lines is the Hologram collection, where the superposition of tones of the same note creates kaleidoscopic perfumes, deep and surprising. As a three-dimensional oleograph applied to smell, these creations reveal multiple layers of intensity and sophistication.

Elite ingredients, unpublished combinations

In each formula, noble ingredients are intertwined with cutting-edge molecular technologies. This merger allows to reach complex chords, with disruptive nuances and highly persistent structures they become a personal olfactory signature.

The last ingredient: your skin

New Notes believes that each perfume is completed to contact with your skin. The oneness of each epidermis transforms the final result, converting the experience into something unrepeatable. In Perfumery Laura, it is invited to discover this intimate connection, where the perfume becomes a second skin.

High concentration, infinite wake

Each of the perfume extracts of New Notes it has an unusual intensity. Extraity of Parfum with a higher concentration, designed to leave an envelope, durable and absolutely unforgettable olfactory trace. Ideal for those who do not settle for the ephemeral.

Eco-sustainable seduction

Sustainability is an essential pillar in the philosophy of the brand. New Notes betting for mixing eco-friendly, both in its formulation and in the design of their jars and packaging. Luxury conscious, without compromising quality or elegance.

A contemporary craftsmanship

Every perfume New Notes it is made with an almost handmade meticulousness, but with a vision of the future. His creations are the result of a perfect balance between Savoir-Faire perfumerist and advanced technology. This mixture of inheritance and innovation defines its unique character.

Perfumery Laura: Your trusted olfactory guide

On Perfumery Laura Alicante, the expert team accompanies every purchase with personalized attention, advising the passionate niche perfumery on his olfactory journey. It is the perfect place to experience perfumes of New Notes with all the senses.

A firm for free spirits

New Notes it does not seek to please, but cause. It is the ideal brand for those who want perfumes with soul, who speak of freedom, rebellion and artistic sensitivity. His compositions dialogue with the present, but also with a future full of possibilities.

Olfa Families who challenge classification

Although the creations of New Notes they are difficult to pigeonhose, they move between what worming, floral, oriental, aromatic and spicy, but always with an unexpected turn. Each fragrance builds its own universe, without repeated formulas or foreseeable structures.

17 olfactory jewels, in constant expansion

Since its creation in 2022, New Notes has already launched 17 perfumes they continue to expand their perfumistic universe. Each new release is an invitation to explore beyond, to live new emotions through the art of perfume.

Artistic and emotional inspiration

The brand is nourished by cultural, artistic and sensory references. His perfumes work as true proust Madeines, able to activate asleep memories, vivid sensations and interior landscapes through their unexpected chords.

Contemporary luxury with ethics and aesthetics

New Notes it combines aesthetic excellence with strong ethical awareness. Your perfumes are the perfect example of how luxury can be audaz, contemporary and respectful, designed for a generation that seeks significant experiences.

A firm that talks about now ... and tomorrow

New Notes do not look at the past with nostalgia, but it builds a future perfumery: inclusive, free, elegant, sensory. It is the perfume of a new era, and perfumery Laura is the place where that was start to smell as it should.

Why choose New Notes in Perfumery Laura?

Because there is no better scenario than Perfumery Laura, in the heart of Alicante, to discover the exclusivity of New Notes. With more than 50 years of trajectory in luxury niche perfume, this boutique guarantees originality, personalized advice and unparalleled olfactory experience.